How retail businesses can maximise warehouse management systems — Retail Technology Innovation Hub

Are you meeting your supply chain targets? How’s your bottom line at the close of business? Warehouse management systems could be the best governance tool you’ll ever use in your e-commerce business.

It’s a perfect solution for warehouse control inefficiencies like order inaccuracy, delays, or excess inventory that are common in supply chain establishments and may impact customer relations, thereby affecting the returns of your business.

The warehouse management systems work to integrate existing policies and procedures by consolidating controls within and outside the warehouses.

If you want to improve your retail business’ process, here are some effective ways to maximize warehouse management systems:

1.     Inventory controls

The core business of warehouses is the proper management of inventory. So, once products leave the production lines, the customer expectation is to have them delivered immediately. 

With warehouse management systems in check, all the process participants must coordinate and do their responsibilities to fulfill the customer’s demands. It’s one way of improving customer relations, which can equate to your company’s growth in returns in the long run.

2.     Workplace safety

Safety in warehouses is a challenge that most businesses face and can become the root cause of future problems if not well managed. Accidents like slipping and falling can disrupt operations, preventing the omnichannel from hitting its targets.

With a warehouse management system, incorporating safety procedures in staff training or during staff orientation helps to reduce accidents at the workplace. Warehouse managers can monitor such activities through the cloud management feature available in the software solution. 

3.     Source of KPI

Successful omnichannel can leverage warehouse management systems to derive key performance indicators (KPI) for staff and individual branches in the supply chain. Remember, warehouses play an intermediary role between producers or manufacturers and the customer base. 

Therefore, through warehouse management systems, you can track and measure rates of accuracy and error rates of order placements in the system. You can appraise the functionality of your systems against your bottom line and determine if they’re suitable for your business.

4.     Lean management

The lean management ideology seeks to reduce waste within a system of operations. Your warehousing practices might be working against your business targets and frustrating the supply chain altogether. 

Moreover, you can identify gaps within the operations by employing warehouse management systems. Keep in mind that inefficiencies can hurt your business, and can eventually affect your sales revenue. 

5.     Increased productivity

Productivity is a requirement that includes all aspects of the omnichannel that contribute to fulfilling demand and supply in the market. The general expectation is to balance space optimisation, lean inventory, and workplace organisation to streamline operations.

Warehouse managers can deploy systems to monitor inventory traffic and spot flow to eliminate roadblocks like order delays. In doing so, everyone in the supply chain will focus on service delivery by increasing overall output. 

6.     Free marketing channel

Since warehousing is in the business service category, having a warehouse management system can work as a marketing tool for your business. How well you handle inventory and your customers can contribute to the success of your business.

If customers love your service, they can recommend you to family and friends. In such cases, you’ll be able to save money by cutting the marketing budget. In addition, you can label your packaging and services to create customer awareness and brand retention.

7.     Cloud warehousing practice

Unlike archaic warehousing practices, managing warehouses in different locations is no longer a challenge when handling operations. Warehouse management systems rely on underlying technology to help improve efficiency in service delivery.

Cloud warehousing practices ensure proper monitoring of inventory levels, order tracking, and any inefficiencies that may occur along the way. Your warehouse managers can rely on software-enabled systems to optimise the supply chain by coordinating internal and external processes.

8.     Room for automation

In the digital age, service automation is replacing traditional warehouse management. Perhaps due to the boom in the e-commerce arena and the availability of internet connections and tech innovations.

You can automate most services offered in the supply chain and increase order clearing from your business systems. It reduces the demand and supply pressure from the warehouses by consistently assisting customers. 

Final thoughts

It takes a substantial investment in management systems to operate a warehouse successfully.

Having reliable warehouse management systems eliminates inefficiencies that can impede the growth of your omnichannel. So, it’s crucial to evaluate your business goals to develop methods and strategies to support your growth.

Otherwise, the fast digital development in the e-commerce world will outsmart your business and frustrate your efforts to keep up with the changes.

Keep this article handy at all times to guide you on how warehouse management systems can ease the burden off your shoulders in managing your retail business.

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